Domination.ml Showing Up in Google Analytics

If you're seeing something like this in your Google Analytics dashboard...


...you're in the right place. Most importantly: your site HAS NOT been hacked.

Today, I discovered these interesting links in my Google Analytics dashboard that just weren't right. They definitely weren't pages on my site.

The links look like the example below. I've slightly altered the link so that nobody can accidentally follow it -- since the actual url (apparently) redirects to porn.


/www.domination.ml/reply94568X

So it turns out that this site is farming Google Analytics tags. They grab your Google Analytics tag and embed it on their own site. Links to their site show up in thousands of dashboards and are clicked on (or Googled) by people wondering what the heck they are. Basically, free traffic -- but really, really bad practice. 

Apparently, the answer is to use Google Tag Manager. Also, don't click the links...

Source: UK Business Forums

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